It’s a bandana style cooling towel to be used as headwear that retains water while remaining dry to touch and keeps you cool for up to 4 hours. It’s available in Blue, Grey, Orange or Pink and runs approx $4 – $5.50 depending on quantity. It’s probably not for mass quantity distribution but would be an item that would be kept and used if you put it in the right hands. “Kept and used” is important for your marketing message is seen every time it’s taken out and put away (should be stored in the imprinted container when not in use).
It’s a great item if you’re in the fitness or healthcare industries. Or, if you just happen to be located in the South or Southwest in the summertime. Or, if your clients or employees work in the heat. But, it also lends itself to several different marketing ideas, even if you’re not in one of those situations. Here are a few to get you thinking…
“Don’t sweat the small stuff…leave that to us” for service providers taking tasks off your customer’s plate.
“Keep Cool and… [insert your company version of the meme here]”
“Don’t lose your cool, let us [insert your service]”
I’m sure you can come up with more clever slogans than I can on a Monday after a holiday weekend, but that’s a start!
If you’re interested, email me and ask about item CRWN-KPCLBAND.